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Blue Tree Studios is proud to be associated with leading industry professionals in bringing you a range of photographic professional development seminars.

Working with highly respected industry experts such as Les Walkling and the Australian Institute of Professional Photographers (AIPP), Blue Tree is committed to delivering a wide range of relevant technical and business information for the modern photographer that will keep you at the cutting edge of the fast changing photographic marketplace and helps your business grow and succeed.

Education

Printing and Displaying for Awards, Competitions and Exhibitions with Les Walkling

 

 

Course Overview

This three hour seminar covers the essential techniques and critical distinctions needed to prepare and print digital images to the highest quality. State-of-the-art inkjet and photo-chemical digital printing both in-house and through pro labs and master printers is covered in detail, including paper selection, colour management issues, and assessing and calibrating for different print viewing environments. These processes and strategies are integrated into an overall workflow that comprehensively addresses what it takes to extract the ultimate print quality from your digital files. The aim is to promote and facilitate the efficient production of prints of exquisite quality for exhibition at awards, competitions and galleries. It also provides a comprehensive analysis of the latest printers, media and inksets.


Topics covered include:
• Re-defining spatial and luminosity relationships in the print
• Intensification and reduction - expanding print ‘presence’
• File size (ppi) and printer resolution (dpi) testing
• Soft-proofing and hard-proofing digital images
• Output sharpening techniques and settings
• Working with professional labs, boutique labs, and ‘master’ printers
• Evaluating fine art, rag, baryta and resin-coated papers
• Optimising printer driver settings and working with RIPs
• Metamerism failure: Lighting and viewing digital prints
• Aesthetic considerations: Depth, dimensionality and presence in the print


Video
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Printing and Displaying for Awards, Competitions and Exhibitions with Les Walkling

 

 

Course Overview

This three hour seminar covers the essential techniques and critical distinctions needed to prepare and print digital images to the highest quality. State-of-the-art inkjet and photo-chemical digital printing both in-house and through pro labs and master printers is covered in detail, including paper selection, colour management issues, and assessing and calibrating for different print viewing environments. These processes and strategies are integrated into an overall workflow that comprehensively addresses what it takes to extract the ultimate print quality from your digital files. The aim is to promote and facilitate the efficient production of prints of exquisite quality for exhibition at awards, competitions and galleries. It also provides a comprehensive analysis of the latest printers, media and inksets.


Topics covered include:
• Re-defining spatial and luminosity relationships in the print
• Intensification and reduction - expanding print ‘presence’
• File size (ppi) and printer resolution (dpi) testing
• Soft-proofing and hard-proofing digital images
• Output sharpening techniques and settings
• Working with professional labs, boutique labs, and ‘master’ printers
• Evaluating fine art, rag, baryta and resin-coated papers
• Optimising printer driver settings and working with RIPs
• Metamerism failure: Lighting and viewing digital prints
• Aesthetic considerations: Depth, dimensionality and presence in the print


Simplify your success – Learn powerful niche marketing tools to kickstart your business in 2014 with Zoo Studio.

 

 


Christina Force ACMP Trampoline Night

 

Establishing the first photographer's agency in New Zealand (The Collective Force) in NZ, and setting up the first dedicated still's production company (Our Production Team in NZ & Australia) Christina has had fifteen years of building folios and lugging them around ad agencies in New Zealand, Australia, Singapore, Hong Kong, China and the USA which has provided her  with a knowledge of  the cultural idiosyncrasies from country to country.

Christina says:

 I love sharing my photographers' agent secrets! Whilst some information has to be tailored to individuals in one on one consults, there are many general tricks and tips which, if followed, will produce great results for any commercial photographer. 

If you're an emergent photographer or a student planning a career as a commercial photographer who wants to venture into any of the above territories, or simply grow your business, you will find this  evening interesting and inspiring. 

6.30pm for 7pm start - September 5th 2013

$15 for  ACMP trampoline members 

$25 for non  members

This includes the usual beverages and snacks

Melbourne & Sydney 1 Day DSLR Video Workshop

 

The Story Collective in association with Canon and Teds Professional are excited to bring you this 1 day DSLR video and multimedia workshop in Sydney and Melbourne. Being able to supply video for clients is fast becoming a required skill set for many creative professionals. Well show you how to capture and process videos, stills and audio into an awesome multimedia project.

Through real world examples and hands-on exercises, The Story Collective will share tips and techniques to improve recording, editing and distributing your video project. The workshop is designed for anyone interested in creating video and multimedia content. No experience is necessary and the workshop will cater to a range of skill levels. Suitable for photographers, creatives, media professionals & journalists. Topics include…..

- Why produce video stories?
- Shooting video stories with DSLR cameras
- Different ways to create a multimedia story
- Researching a story for video, scripting and pre-production.
- Interview tips and setup
- Sound: techniques, tips and equipment
- Video: cameras, lenses, rigs, settings
- Video: shot types, shooting for edits
- Post-Production: Introduction to FCP / Photoshop CS6
- Getting videos online

Melbourne – SOLD OUT
Dates: Monday 25th March, 10am – 5pm OR Tuesday 26th March
Location: Blue Tree Studios. 2/126 Bertie St, Port Melbourne, Vic 3207

Sydney
Dates: Monday 22nd April (SOLD OUT), 10am – 5pm OR Tuesday 23rd April
Location: Silver Pixel Studios, 1/39 Phillip St, Newtownn, NSW, 2042

Cost: Early Bird Pricing until 12 April $350, thereafter $450 per person
Limited to 16 people and will be sold on a first come first serve basis so register early
To Book click on your preferred date to be taken to the relevant booking page.

Equipment: BYO DSLR & tripod and we’ll also have a heap of the latest gear from Canon and Teds Professional

About The Story Collective

We make strong and engaging video productions, feature articles and radio documentaries. As specialists in multimedia storytelling and having worked in a wide range of production settings, we have a solid understanding about reporting for media.  We offer a wide range of services in online video production and cover all aspects of the production process, from scripting to filming, lighting, sound, music and post-production.

We’ve had videos published by Sydney Morning Herald, ABC News Online, Australian Geographic and Herald Sun and we’ve produced videos for Sustainability Victoria, The Greens, CERES, Oxfam Australia, Australian Red Cross and ABC Radio National. Our photos have been published in The Jakarta Post, Washington Post, Toronto Star, The Age, Sydney Morning Herald, ABC Online News, Asian Geographic, Australian Financial Review and many more.  We develop the content into interactive apps for smartphones and tablets, providing awesome tools for education, media and companies. Our team possesses a wide range of talent and experience; we come from the photography and television industries, as well as design, journalism, music composition and information technology backgrounds.

We are committed to telling stories that matter.

http://www.thestorycollective.com.au/portfolio/


Meet the Mac Pros and take your photos further


1 Day “Hands On” DSLR Video workshop

 

Blue Tree Studios and The Story Collective are excited to bring you this 1 day DSLR video and multimedia workshop. Being able to supply video for clients is fast becoming a required skillset for many creative professionals. Well show you how to capture and process videos, stills and audio into an awesome multimedia project.

 

Through real world examples and hands-on exercises, The Story Collective will share tips and techniques to improve recording, editing and distributing your video project. The workshop is designed for anyone interested in creating video and multimedia content. No experience is necessary and the workshop will cater to a range of skill levels. Suitable for photographers, creatives, media professionals & journalists. Topics include…..

 

- Why produce video stories?
- Shooting video stories with DSLR cameras
- Different ways to create a multimedia story
- Researching a story for video, scripting and pre-production.
- Interview tips and setup
- Sound: techniques, tips and equipment
- Video: cameras, lenses, rigs, settings
- Video: shot types, shooting for edits
- Post-Production: Introduction to FCP / Photoshop CS6
- Getting videos online

 

Date: Tuesday 4th December, 10am – 5pm
Location: Blue Tree Studios. 2/126 Bertie St, Port Melbourne, Vic 3207
Cost: Early Bird Pricing until 24th November $330, thereafter $420 per person

Equipment: BYO DSLR & tripod and we’ll also have a heap of the latest gear from Canon and John Barry

 

Limited to 12 people and will be sold on a first come first serve basis so register early
bookings at www.thestorycollective.com.au or www.bluetreestudios.com.au or call 03 9024 9958

 


Make Money by Standing out from the crowd

 

Established in 2006 the business is owned and run by husband and wife team Ken and Beck Drake who have built Zoo Studio into one of Australia’s leading photography brands for animal portraiture. In this two and a half hour seminar, Ken and Beck will take you through how they turned Zoo Studio into one of the most successful studios in their niche and how you can do the same with your photography business.

About Ken Drake – Ken Drake is the photographer at Zoo Studio and has been working exclusively with animals for 6 years. He photographs over 1200 dogs each year, plus multiple cats, birds, snakes, lizards, rats, kangaroos, and many others. Ken has recently received much international acclaim for his animal photos, wining the PDN Faces competition in 2012, the International Photography Awards Pet Section in 2012, being a finalist in the International Aperture Awards and Canon Creative Asia competition, and being made an Associate of the Australian Institute of Professional Photography.

About Beck Drake – Beck Drake has been a sales and marketing professional for over 20 years. Her first career in IT saw her become a leading salesperson for a number of prominent international companies around Australia. In 2003 Beck gained her MBA from Edith Cowan University with first class honours finishing top of her class. On joining Zoo Studio in 2008, Beck has tripled the average sale per client, more than tripled revenue year on year, built fantastic brand awareness for Zoo Studio in Queensland and has seen Zoo Studio’s brand reach to Melbourne, Sydney and beyond where they are regularly asked to travel for their clients.

Book early as this seminar is limited to only 40 places.

When: Tuesday November 13th 2012
Where: Blue Tree Studios – 2/126 Bertie St, Port Melbourne
Time: 6pm for 6:30pm start
Cost: AIPP member $99, Non Member $129, Livestream $49

Bookings via AIPP – click here


Retouching for Business workshop – September 25th 2012

Working with Retouchers

Are your photos as good as they can possibly be? In the business of digital photography, taking the photo really is only half the job. Whether you’re a wedding, portrait or commercial photographer, every photo that leaves your business or studio will have been worked on and given some sort of post-production. For some photographers, this is something they do themselves, for others it’s an in-house retoucher and for the rest, it’s a service that’s outsourced. For some jobs, it’s just a quick colour balance and exposure tweak, on others there’s a full blown multi image composition.

So how are you approaching retouching for your business?

No matter what level you’re at, this seminar will help you work out the most cost-efficient and productive way to go about your image post-production. We’ll talk about the best ways to choose and work with a retoucher, what to expect from a good retoucher and we’ll also show you some hands-on tricks and tips that will help you save time and money. In short, this seminar is one that every photographer will benefit from. Topics covered in this 2.5hr session will include:

- When to use a Retoucher
- What levels of retouching service are available and what do they cost?
- When to involve a Retoucher pre-shoot?
- How to quote for retouching
- How to develop a relationship with a retoucher (adding notes for markups to your files and briefing a retoucher)
- Sharpening/exposure/adjustments of files to be supplied, supplying RAW vs TIFF
- Style & grading of images
- Skin retouching different options
- Using plugins vs custom Photoshop treatments
- Bulk and volume processing options (bulk processing, clipping paths, and more)
- Actions for improved workflow
- Dealing with multiple exposures (adjusting exposure via shutter speed vs f-stop)
- Shooting & supplying additional images/elements for composites
- Shooting clean plates
- Shooting stock elements such as skies, grass and ground
- Supply of files (layered vs flat)

About Todd Riddiford
A retoucher based in Melbourne with over 8 years experience collaborating with Photographers, Designers, Art Directors and Advertising Agencies on a broad range of creative retouching projects, Todd Riddiford has the necessary experience and skills to bring any retouching assignment to life. With a wide range of work covering many disciplines of retouching, Todd has worked on retouching assignments for brands such as Adidas, Skins, Schweppes, Jagermeister, Isuzu, Ambra stockings, Mitsubishi, Rinnai, Katies, Deep Spring, Johnnie Walker & Riccadonna.

Todd’s retouching work has seen him gain media coverage in magazines like Desktop and Advanced Photoshop magazine and also work on award winning projects like the AGDA ‘Sampling the Future’ , the Sarti Suits campaign from JWT and the hugely successful and respected Adidas ‘All Day I Dream about Sneakers’ series. Todd also lectures on retouching at RMIT and has also recently been listed in the Capture Magazine’s 2011 Annual as one of Australia’s top 10 retouchers.

Date: 25 September 2012
Time: 2 sessions – 2-5pm and 6-9pm
Limited to 20 per session
Price $99 members (AIPP and ACMP), $129 non-members, $49 for video streaming
For bookings contact AIPP on 03 9856 0700 or book online


Photoshop CS6: Essential Skills with Mark Galer

 


Hands-on, hang-on location shoot with pro riders ripping it up for the camera

 

Get inside the brain of world renowned Australian BMX and skateboard photographer and founder of Rebelyell BMX magazine Chris Pollack.

Not just a sit down yawn-fest, Chris will draw on his experience shooting for clients such as Red Bull, Vans, Renault and Loreal Fashion Week and back it up with a full-on, hands-on, hang-on location shoot with pro riders ripping it up for the camera.

Blue Tree Studios is proud to present the first in its series of 3 inspirational Master Class photography education days during 2012.  Featuring exciting Australian photographer Chris Polack, the Master Class will tap into Chris’s extensive photographic experience and leave you with a great set of skills that can be applied to any location shooting.

The Master Classes will be open to limited groups of photographers and will feature both hands-on shooting elements and follow up education.  The Master Classes will appeal to high-end professional photographers as well as aspiring crossover photographers and hobbyists with high-end equipment.  Blue Tree Studios will be providing Chris with both Canon and Phase One equipment as well as Broncolor lighting for a fully professional shoot.

Essential Details
Saturday April 21st 2012
(Possibility to extend to additional classes on Sunday and Monday )
Full Day Workshop 10am – 4pm<
$495 p/p

For more information contact
Email: info@bluetreestudios.com.au
Phone: 03 9024 9958
Saville Coble: 0413 187 246
Joseph Feil: 0438 793 110

Course Outline

Using studio lighting on location
Medium Format and 35mm options
Balancing flash and ambient with high speed action
Getting the best out of talent
Locations – how to find them, use them
From storyboard to shoot – exploring concepts and executing
Working with large clients with high expectations
Combining personal passions with work

About Chris Polack

Chris Polack is now one of the world’s most celebrated BMX photographers. The founder of seminal BMX magazine Rebelyell, Polack has been named one of the world’s top ten BMX photographers.

Polack’s hunger for life has taken him right around the world, and his grimy, stylized BMX photography has gained him commissions from clients like Nike, Red Bull, Carhartt and Vans. While this has brought its own perks, with all expenses paid 5-star hotel stays and chauffeurs, Polack fully embraces the flip side of that coin.  Though the law doesn’t always agree with Polack’s ideas about how to get the best shot, he’s not willing to compromise

His experience in BMX photography has honed fast reflexes and an intimate feel for action. Whether he’s shooting stocky guys on tiny bikes, fashion models, or any of the colourful characters around his studio, Polack brings a fresh eye to the world, capturing movement and pinning a small piece of life to the page.


Hasselblad Lightroom Workshop with Les Walkling

This Melbourne workshop at Blue Tree Studios will cover in depth Hasselblad’s Phocus workflow as well as Hasselblad’s newly announced integration with Adobe Lightroom.

Les Walkling,ᅠone of Australia’s foremost educators,ᅠwill discuss the pros and cons of each software package and how to use them to create the best output files from Hasselblad H4D cameras.

The workshop is free to full time professional photographers, digital operators, studio assistants and full time photography students.

Space is limited, so book early!

To reserve your place, please go to:

www.crkennedy.com.au/events

 

 Hasselblad cameras to ship with Adobe Lightroom 4

Following news that Hasselblad H4D medium format cameras will ship with Adobe Photoshop Lightroom from March 12, an update announcement reveals the software will be Adobe’s latest version, Lightroom 4.

Under this agreement, Hasselblad is creating new opportunities for all lovers of medium format photography as well as for aspirational 35mm professionals, advanced amateurs and enthusiasts to perfect, search, process and organize their images in a single solution regardless of their experience or skill level.

Chris Russell-Fish, Hasselblad Global Sales and Marketing Director said: “Integrating the Adobe platform with Hasselblad is a ground-breaking step. Changing platforms is always a challenge for time-starved photographers and digital operators but now all users can have the excellence of a Hasselblad image file married to the functionality and ease of use of Adobe Lightroom.”

Hasselblad customers who buy new medium format H4D cameras will receive Lightroom 4 software with their new camera equipment at no additional cost.

Adobe spokesperson Tom Hogarty, principal product manager for Lightroom said: “We are excited that photographers who purchase a new Hasselblad H4D camera will now easily be able to combine it with the power of Lightroom 4 software. The world of imaging continues to evolve quickly, so it is increasingly important to offer customers innovative and practical software options to refine, showcase and manage their images.”

The Hasselblad and Lightroom plan does not mean that Hasselblad’s Phocus software is being phased out.

Said Russell-Fish: “We will continue to support our proprietary Phocus software. This new agreement is about providing choice for our customers. Lightroom has the advantage of familiarity with photographers, digital operators and enthusiasts worldwide. Phocus still offers high-end imagists some highly specialised tools and remains an integral element of our Multi-Shot cameras as well as our Phocus Mobile application, which enables wireless connectivity for the iPhone, iPad and iPod Touch. We are also working on solutions to tethering and batch processing challenges, and integration of those solutions is not far off.”

Hasselblad will run a worldwide programme of workshops and studio days based on medium format capture and Lightroom software.

Adobe, Lightroom, and Photoshop are either registered trademark or trademarks of Adobe Systems Incorporated in the United States and/or other countries.

 

    About Les Walkling 

Dr Les Walkling is an artist, educator and consultant. He studied science and philosophy at Monash University before turning to fine art photography in 1975. His work is in many public collections including The Metropolitan Museum of Art, New York, The National Gallery of Australia, Canberra and The National Gallery of Victoria, and has exhibited widely including the retrospective one-person show So to Live as to Dream at the National Gallery of Victoria in 1990.

Les is the former Program Director of Media Arts at RMIT University, Melbourne, Australia, and Senior Research Fellow and Australian Research Council Discovery Project grant recipient in the School of Art. He also conducts regular digital imaging courses and public seminars through the Centre for Contemporary Photography (CCP), and the Australian Institute of Professional Photography (AIPP), and regularly presents his research at digital imaging industry conferences, seminars and festivals.

His consulting services include most state and federal cultural collections including the National Gallery of Victoria, National Gallery of Australia, National Museum of Australia, National Library of Australia, National Archives and the Australian War Memorial. In 2010 he was also appointed the digitisation specialist on the Atlas of Living Australia, a Commonwealth funded project facilitating the digitisation of our nation’s biological collections.

 

Printing for Award Winning Results with Les Walkling

The APPA’s are widely regarded as one of the most prestigious awards Australian photographers can compete in. With the 2012 awards looming ever closer, Blue Tree Studios is proud to present this exceptional seminar to help your APPA entry be as well printed as it could possible be. Whether you’re printing at home, through a lab or a specialist printer, this seminar will help you ensure your prints are exceptional. Even if you’re not aiming for the APPA’s, this seminar is one you shouldn’t miss. And best of all, our special price point of only $49 makes it accessible for everyone.

Learn how to create amazing APPA prints and stand out from the crowd. In this 2 hour seminar, Les Walkling, one of Australia’s most highly sought photographic printmakers will show you how to master the art of preparing and printing your images to the highest level of perfection.

With particular emphasis on creating stunning prints that will shine in the APPA environment, you cannot afford to miss this seminar if you’re thinking of entering the APPA’s.

This two hour seminar covers the essential techniques and critical distinctions needed to prepare and print digital images to the highest quality.

The aim is to facilitate the efficient production of prints of exquisite quality for exhibition at awards, competitions and galleries. It also provides a comprehensive analysis of the latest printers, media and inksets.

Topics covered include:

• Aesthetic considerations: Depth, dimensionality and presence in the print
• Working with professional labs, boutique labs, and ‘master’ printers
• Soft-proofing and hard-proofing digital images
• Output sharpening techniques and settings
• Evaluating fine art, rag, baryta and resin-coated papers
• Optimising printer driver settings and working with RIPs
• File size (ppi) and printer resolution (dpi) testing

Don’t miss out on this great opportunity to ensure your photos look as good as they can possibly look when printed!

Date: 8 March 2012
Time: 2-4:30pm (SOLD OUT) or 6:30-9:00pm
Cost: $49 members or $69 for non-members
AIPP CPD Pints: 15

Bookings via the AIPP website or email us at info@bluetreestudios.com.au


What’s new under the hood of Lightroom 4 and the upcoming Photoshop CS6

With Lightroom 4 Beta now out from under the covers, one of the biggest changes is actually the one under the hood. Adobe has updated it’s processing engine from a 2010 version to the new 2012 version which has changed the availability and use of some of the sliders in the develop mode. What this means for end users is better processing of RAW files with more depth, better quality and less noise!.

So how do you get the best out of this new engine? Well one way is to come along to our seminar with Marc Galer, Adobe’s Ambassador for the Asia / Pacific region as well as being a Senior Lecturer at RMIT.

With the upcoming release of Lightroom 4 and Photoshop CS6, this seminar reveals the new 2012 Adobe raw workflow (as first seen in the Photoshop Lightroom public beta). The Lightroom 4 public beta introduces a completely new raw processing engine that photographers will want to embrace if they want to extract maximum detail from their raw images. This will, however, require all photographers to re-think their existing RAW editing workflows. This new 2012 engine is a significant change from previous engines, with new sliders and new best practice workflows.

Learn how to implement a completely non-destructive raw workflow and embrace a smart-object workflow using Adobe software.

This seminar will point you in the direction for maximizing the quality of your images and will also provide you with a workflow to future-proof your post-production editing.

Mark will also briefly cover the other new features in Lightroom 4 Public Beta, in particular the new video editing capabilities.

Don’t miss out on this great opportunity to keep your workflow up to date!

Date: 20 February 2012
Time: 6:00-9:00pm
Cost: $79 or $69 for earlybird
AIPP CPD Pints: 15

Bookings via the AIPP website or email us at info@bluetreestudios.com.au


Have you ever wondered, is that legal? Come along to AIPP VIC Demystifying Copyright evening to find out!!

ABOUT SHARON GIVONI

After over 11 years of running her own Melbourne-based legal practise, Sharon Givoni has been invited to speak at over 50 industry conferences Australia-wide on intellectual property law and has developed a reputation for bringing the law alive in language people can understand.  She has a passion for working with photographers and creative’s and has advised in areas such as photography and privacy, copyright disputes, unauthorised use of photos online and in marketing and also registered trade marks in this area.

Having been trained at one of Australia’s leading law firms, Sharon services client’s Australia wide.   After 12 years of running her own Melbourne based legal practise, Sharon has been invited to speak at over 50 industry conferences Australia-wide on IP related topics and has developed a reputation for bringing the law alive in language people can understand. Sharon has a strong focus on copyright and related areas and advises photographers regularly in all matters including copyright, model releases,  ownership and licensing, privacy and related areas.

Sharon is also the general editor of the prestigious Internet Law Bulletin and Intellectual Property Law bulletin and has written for Pro Photo and other photography magazines.

On a more personal note, she is a self-confessed chocolate addict and loves cycling.

FOR BOOKINGS PLEASE CLICK HERE OR CONTACT AIPP ON 03 9856 0700