Privacy Policy

Blue Tree Studios · ABN 98 559 870 700

Effective date: 3 June 2026  |  Last updated: 3 June 2026

Blue Tree Studios (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal information in an open and transparent way. This Privacy Policy explains how we collect, hold, use, disclose and protect your personal information, and how you can access or correct it or make a complaint.

We handle personal information in line with the Australian Privacy Principles (APPs) set out in the Privacy Act 1988 (Cth) (the “Privacy Act”). Where applicable, we also comply with the Spam Act 2003 (Cth) and the Notifiable Data Breaches scheme.

This Privacy Policy explains how we handle your personal information when you engage our services, contact us, or use our website at www.bluetreestudios.com.au. Where we rely on your consent (for example, to use your image for promotion or to send you marketing), we will seek that consent separately, and you can withdraw it as described in this policy.

1. What is personal information?

“Personal information” means information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information is true or not and whether or not it is recorded in a material form. As a photography and videography studio, this includes photographs and video footage in which an individual is reasonably identifiable.

“Sensitive information” is a subset of personal information that includes information such as health information, racial or ethnic origin, religious beliefs and biometric information. We only collect sensitive information where it is reasonably necessary for our functions or activities and with your consent, or where otherwise permitted by law. Because we photograph and film people, the images or footage we capture may incidentally include sensitive information, for example where a shoot takes place at a religious, cultural or health-related event. Where this happens, we rely on the consent obtained through our booking terms or a model release.

2. What personal information we collect

The kinds of personal information we collect and hold depend on your dealings with us. They may include:

  • Contact and identity details, such as your name, email address, postal address, phone number and business or organisation name;
  • Booking and event details, such as the date, time, location and nature of a shoot or event, and any briefs, shot lists or special requirements you provide;
  • Photographic and video content, including images, video and audio recordings in which you or other individuals are reasonably identifiable;
  • Payment and billing information, such as billing name and address, invoice details and records of payments (note: card payments are generally processed by our third-party payment providers and we do not store full card numbers);
  • Marketing preferences, such as whether you have subscribed to our newsletter or marketing communications;
  • Website and technical information, such as your IP address, device and browser type, pages viewed, referring URLs and other analytics data collected through cookies and similar technologies (see Section 7); and
  • Any other information you choose to provide to us, for example through enquiry forms, emails, social media or in the course of providing our services.

3. How we collect personal information

Wherever reasonable and practicable, we collect personal information directly from you. We may collect personal information when you:

  • Contact us by phone, email or through forms on our website;
  • Make an enquiry, request a quote, or book our photography or videography services;
  • Attend or participate in a shoot, session or event we are engaged to photograph or film;
  • Subscribe to our newsletter or marketing communications;
  • Make a payment or are invoiced for our services; or
  • Interact with us on social media or visit our website.

We may also collect personal information from third parties, such as a client or event organiser who engages us (and who may provide details of other attendees or subjects), or from publicly available sources, where it is unreasonable or impracticable to collect it directly from you. If we receive personal information about you that we did not request and could not have collected ourselves, we will deal with it in accordance with the APPs.

4. Why we collect, hold, use and disclose your information

We collect, hold, use and disclose personal information for purposes connected with our business, including to:

  • Respond to your enquiries and provide quotes;
  • Provide our photography and videography services, including planning, capturing, editing and delivering images and video;
  • Manage bookings, scheduling and our relationship with you;
  • Process payments, issue invoices and maintain financial and business records;
  • Showcase our work in our portfolio, on our website, in proposals and on social media, where permitted (see Section 5);
  • Send you marketing and promotional communications where you have consented or where otherwise permitted by law;
  • Operate, maintain, improve and secure our website and services;
  • Comply with our legal obligations and respond to lawful requests; and
  • For any other purpose disclosed to you at the time of collection, or to which you have consented.

We will only use or disclose your personal information for the primary purpose for which it was collected, for a related secondary purpose you would reasonably expect, where you have consented, or where the use or disclosure is otherwise permitted or required by law.

5. Photography, video and your image

As a photography and videography studio, capturing images and footage of identifiable individuals is central to what we do. We treat photographs and video in which a person is reasonably identifiable as personal information.

Use of your image in our portfolio and marketing

We may wish to use images or footage from a shoot or event in our portfolio, on our website, in client proposals, in competition entries, and on our social media channels to promote our services. We will obtain your consent before using identifiable images of you for these promotional purposes, for example through a model release, a consent clause in our booking terms, or other written agreement. Where we have engaged with a client (such as an event organiser or business), we rely on that client to ensure that appropriate consents are in place for the individuals they have asked us to photograph or film.

Children and minors

Where a shoot or event involves children or other individuals under the age of 18, we will obtain consent from a parent or legal guardian before collecting, using or disclosing images of that child for any purpose beyond delivering the commissioned work to the client. We take particular care with images of children and will not use them for marketing or promotional purposes without the express consent of a parent or guardian.

Withdrawing consent and requesting removal

You may withdraw your consent to our promotional use of your image, or request that we remove your image from our website or social media, at any time by contacting us using the details in Section 14. We will action reasonable requests promptly, although please note that we may be unable to recall or remove images that have already been printed, published by third parties, or distributed beyond our control.

6. Disclosure of personal information

We may disclose your personal information to:

  • Our staff, contractors and service providers who help us operate our business and deliver our services, such as editors, second shooters, album and print suppliers, and IT, hosting and software providers;
  • Payment processors and financial institutions to process payments;
  • Marketing, email and analytics platforms we use to communicate with you and improve our services;
  • The client who engaged us, where we have been booked to photograph or film on their behalf;
  • Professional advisers such as our accountants and lawyers; and
  • Government, regulatory or law enforcement bodies where required or authorised by law.

We do not sell your personal information. Where we engage third parties to handle personal information on our behalf, we take reasonable steps to ensure they handle it consistently with the APPs.

7. Cookies, analytics and our website

When you visit our website, we and our service providers may use cookies, web beacons, pixels and similar technologies to collect information about how you use the site. This may include analytics tools (such as Google Analytics) and advertising or social media pixels that help us understand site traffic, measure the performance of our marketing, and improve your experience.

Most web browsers allow you to manage or disable cookies through their settings. If you disable cookies, some parts of our website may not function as intended. Some of these analytics and advertising providers are located overseas, as set out in Section 9.

8. Direct marketing and your choices

We may use your personal information to send you marketing communications about our services, offers and updates, where you have consented or where you would reasonably expect us to do so and we are otherwise permitted by law. We send commercial electronic messages in accordance with the Spam Act 2003 (Cth).

Every marketing email we send includes an unsubscribe option, and you can opt out of direct marketing at any time by using that option or by contacting us using the details in Section 14. We will action your request as soon as practicable. You may also request that we do not disclose your personal information to other organisations for the purpose of direct marketing.

9. Overseas disclosure

Some of the third-party providers we use to operate our business and website (such as cloud storage, hosting, email, payment, analytics and social media platforms) may store or process personal information outside Australia. As a result, we are likely to disclose personal information to overseas recipients.

Based on the providers we currently use, recipients are likely to be located in countries including the United States. The specific countries may change from time to time as our service providers and their infrastructure change. Where we disclose personal information overseas, we take reasonable steps to ensure the recipient handles it in a way consistent with the APPs.

10. Security of your personal information

We take reasonable steps to protect the personal information we hold from misuse, interference and loss, and from unauthorised access, modification or disclosure. These steps include physical, technical and administrative measures such as restricted access, secure storage, password protection and the use of reputable service providers.

While we take reasonable steps to protect your personal information, no method of transmission or storage is completely secure, and we cannot guarantee absolute security of information transmitted to or stored by us.

11. Data quality and retention

We take reasonable steps to ensure the personal information we collect, use and disclose is accurate, up to date, complete and relevant. Please let us know if your details change or if you believe the information we hold about you is inaccurate.

We retain personal information for as long as it is needed for the purposes for which it was collected, or as required to meet our legal, accounting, tax and business obligations. When personal information is no longer required and we are not legally required to retain it, we take reasonable steps to destroy or de-identify it.

12. Accessing and correcting your information

You have the right to request access to the personal information we hold about you, and to ask us to correct it if it is inaccurate, out of date, incomplete, irrelevant or misleading. To make a request, please contact us using the details in Section 14.

We will respond to your request within a reasonable period. We may need to verify your identity before providing access. In most cases access is provided free of charge, although we may charge a reasonable fee for the time and cost involved in fulfilling more complex requests. If we refuse access or a correction request, we will tell you why in writing and explain how you can complain about that decision.

13. Complaints and notifiable data breaches

If you have a concern or complaint about how we have handled your personal information, please contact us using the details in Section 14. Please provide as much detail as possible so we can investigate. We will acknowledge your complaint, investigate it, and respond to you within a reasonable period, usually within 30 days.

If you are not satisfied with our response, you may refer your complaint to the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au, by phone on 1300 363 992, or by writing to GPO Box 5288, Sydney NSW 2001.

We comply with the Notifiable Data Breaches scheme under the Privacy Act. If we experience a data breach that is likely to result in serious harm to any individual whose personal information is involved, we will notify the affected individuals and the OAIC consistent with the Notifiable Data Breaches scheme.

14. How to contact us

For any questions, requests or complaints about this Privacy Policy or your personal information, please contact us:

15. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or other factors. The current version will always be available on our website, and the “Last updated” date at the top of this policy shows when it was last revised. We encourage you to review it periodically.